LeVar Burton Talks Evolution of Storytelling at UW-Milwaukee

Over 800 students packed the Wisconsin Room in the Union to see actor and author LeVar Burton, famous host of Reading Rainbow, give a presentation on storytelling and how our imaginations and literacy have played a role in the evolution of technology.

“Literacy is a birthright for every one of us,” said Burton.

The event was held by the UWM Student Union, Socio-Cultural Programming and Geek Culture Corporation for UWM Geek Week. Burton is also famous for his role in R.O.O.T.S. as Kunta Kinte and Chief Engineer Geordi La Forge in Star Trek: The Next Generation. He has written books (Aftermath and The Rhino Who Swallowed a Storm) that were sold to students during the event. Burton came to the stage filled with a huge ovation from the students who attended.

Burton’s speech focused on storytelling and how we, as humans, have the ability to use our imaginations to create worlds, He also believes that with stories, from books, movies, TV shows and music, we have been able to create and make technological wonders similar to Star Trek possible.

“Reading must be brought to the mix,” said Burton.

Burton got his love for reading and storytelling from famous Star Trek creator, Gene Roddenberry, Fred Rogers (aka Mister Rogers) and his mother Erma Jean Christian. Burton called his mother a “powerful human being” for bestowing him a book and a love for reading.

“I always saw my mother reading,” said Burton. “She always had a book in her hands.”

Burton has shared his love for storytelling to kids all over with Reading Rainbow for more than 20 years. In 2014, he launched a Kickstarter to help bring the beloved show back for children of this generation.

“I simply want kids to read,” said Burton.

Burton’s efforts have allowed Reading Rainbow to continue on, even if it isn’t on television. With the Reading Rainbow Skybrary, children are able to venture through a variety of literature in school. Students at UWM are also able to help by also inspiring their kids, younger siblings and family members to develop a love for reading as well. With the evolution of technology, it can help the future generations tell their own stories as well.

“Literacy is the key,” said Burton.